How to overcome the biggest challenge in B2B tech PR, building a story, to #getnoticed.

How to overcome the biggest challenge in B2B tech PR, building a story, to #getnoticed.

Full episode: https://www.buzzsprout.com/850540/10546335

According to Mike Maynard of Napier, entrepreneurs who are running a great business have really great opportunities. But based on what he has observed from his clients in Napier, the biggest challenge for these businesses to #getnoticed is creating their story. How do you overcome this challenge?

In this episode, Mike explains why creating a story is the biggest challenge for businesses when it comes to PR and shares how to overcome this. He also shares the most important steps in their 4-step process to build a good campaign, and some tips for entrepreneurs on how to build a great story to #getnoticed by media or their audience without spending a big amount of money.

Podcast post production: XCD Virtual Assistants - XCDvirtualasst@gmail.com