According to Mike Maynard (https://www.linkedin.com/in/mikemaynard/) of Napier (https://www.napierb2b.com/) , entrepreneurs who are running a great business have really great opportunities. But based on what he has observed from his clients in Napier, the biggest challenge for these businesses to #getnoticed is creating their story. How do you overcome this challenge?
In this episode, Mike explains why creating a story is the biggest challenge for businesses when it comes to PR and shares how to overcome this. He also shares the most important steps in their 4-step process to build a good campaign, and some tips for entrepreneurs on how to build a great story to #getnoticed by media or their audience without spending a big amount of money.
Podcast post production: XCD Virtual Assistants (mailto:%20xcdvirtualasst@gmail.com)
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The UnNoticed Entrepreneur Book (https://www.amazon.com/UnNoticed-Entrepreneur-Fifty-Ideas-Company-ebook/dp/B09C8GDFZ3/ref=sr_1_1?dchild=1&keywords=the+unnoticed+entrepreneur&qid=1629219077&sr=8-1)
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