I reference the insights of Kevin Whelan, as he discusses how to be investable on the Wealthtalk podcast episode 74. I talk about Return of Investment, (Kevin's first point), Return on Investment, and how PR plays a key role in providing the 3rd ROI, Reassurance on Individuals. I share the key elements that need to be included in an investment memo and the need to profile the potential investor which is appropriate for your business.
SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.
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