In the worst cases, they have tantrums or do deals that destroy shareholder value or land them in the dock.
Mostly - there is a growing divergence between the personality that started the business and the company that they build.
So the question is:
How can the entrepreneur and the company flourish with separate but equal public brands?
"Productive Distancing" is the answer.
This is just one of the topics that Jackie Bebenroth and I talk about on the episode of The UnNoticed Entrepreneur which is your player today.
If you don't want to know how to grow two brands together, creating additional revenue and lead gen, then this episode is a must listen.
Jackie has been running the Cleveland Ohio based Muse Headquarters for 25 years, telling stories that transform.
On Apple and all other players:
https://lnkd.in/e43ZN5TP